03 · A
One chain has five links too many
A conventional route runs from producer to village collector, to regional trader, to exporter, to international trader, before it reaches the buyer. Five intermediaries, five margins, and five points where a lot can lose the record of where it came from.
TRADITIONAL CHAIN
5 INTERMEDIARIES BETWEEN PRODUCER AND BUYER
MAMO CHAIN
ONE INTERMEDIARY BETWEEN PRODUCER AND BUYER
MAMO buys directly from named producer groups and sells directly to you, from Paris and N’Djamena. The gum is the same gum. The chain carrying it is shorter.